Direct marketing and Sales lead (SLAM Captain Investment products)
Ref. #
HQ1605
Work type
На място
Place of work
гр. София
Published on:
8 September 2026
Valid until:
30 October 2026
In our team, we believe that success starts with people – that’s why we create an environment of trust, support and open communication, where everyone matters. As part of Team Blue you will have the opportunity to grow your potential, because we believe you CAN. Join us and let’s be First together!
Your role will be:
- Lead and coordinate a self-organizing multidisciplinary SLAM team focused on Investments, driving business growth, customer engagement, and digital sales results.
- Define, prioritize, and oversee the delivery of strategic initiatives, marketing campaigns, and customer journeys that support the achievement of Investments business objectives.
- Collaborate with stakeholders across Retail Banking, Digital Channels, Marketing, IT, Compliance, Legal, Asset Management, Branch Network and external partners to deliver innovative customer solutions and outstanding
- customer experiences.
- Analyze market trends, customer behavior, campaign performance, and business results, identifying opportunities for growth, optimization, and innovation.
- Drive the development and implementation of digital initiatives, including customer journeys and AI-powered interactions, to enhance customer satisfaction and increase investments product penetration.
- Facilitate effective teamwork, alignment, and accountability within the SLAM team and the extended stakeholder network.
- Monitor and report on key performance indicators, ensuring timely execution and successful delivery of agreed objectives.
You are the right candidate if:
- You hold a Master's degree in Finance, Economics, Banking, Business Administration, or another relevant field.
- You have at least 5 years of professional experience in banking, investments, project management, product management, marketing, or a related area.
- You have experience leading cross-functional teams, projects, or business initiatives in a dynamic environment.
- You possess strong analytical, organizational, and stakeholder management skills.
- You are business-oriented, results-driven, and able to transform strategic objectives into actionable plans.
- You are proactive, innovative, and comfortable working in an agile and collaborative environment.
- You have excellent communication and presentation skills.
- You are proficient in MS Office applications, especially Excel and PowerPoint.
- You have an excellent command of English, both written and spoken.
Why Join Us:
- Excellent opportunities for professional and career development within Bulgaria’s largest financial group;
- Competitive remuneration package aligned with the responsibilities of the role;
- Annual bonus and additional performance-based incentives;
- Diverse learning and development opportunities to enhance your professional skills;
- Preferential terms for banking products and services across KBC Group companies in Bulgaria;
- Additional health insurance;
- Life and Accident insurance coverage;
- Food vouchers;
- Employee referral bonus program;
- Additional benefits for significant personal life events;
- 25 days of paid annual leave plus 1 additional day off for your birthday;
- Additional voluntary pension insurance;
- Discounted sports card;
- Participation in a solidarity fund supporting employees and their families.
Share your future with us!
Should you wish to become part of our team, please send us your CV.
Only short-listed candidates will be invited for an interview.
Confidentiality is guaranteed and the provided data is under special protection within
the meaning GDPR and of the Personal Data Protection Act.
Our people are our brand! Join us!
Professional field
Банки, Кредитиране
Languages
Български, Английски
Education
Бакалавър
Working hours
8-часов работен ден
Annual leave
25 days off, Отпуск за рожден ден
Remuneration and bonuses
Годишен бонус
Health and insurance
Допълнително здравно осигуряване
Food and beverage
Ваучери за храна
Food voucher amount
53,00 EUR
Sport and wellness
Coolfit карта, Multisport карта
Working environment
Modern offices