Work in Bulgaria?

Fibank

Цариградско шосе № 111 П

responsible_employer

Fibank

Първи работен ден във Fibank
Valid until: 21/08/2025 / град София

DATA ANALYSIS AND BUSINESS DEVELOPMENT SPECIALIST at DIGITAL BANKING DEPARTMENT, Sofia Ref. No DB/0821DABD

Job description

Who we are – WE ARE:

  • Leaders in innovation and a favorite brand of thousands of Bulgarians

  • Different and we encourage diversity - this gives us invaluable advantages

  • Flexible, operational and without barriers in the organization and internal communication

What makes us different - THE UNIQUE TEAM OF:

  • Colorful, interesting and valuable personalities

  • Professionals striving for the maximum

  • Like-minded people who like, support and value each other

Job requirements

Contribution and key responsibilities:

  • Coordinate and execute the delivery of customer communications via digital channels (push notifications, email, SMS, Viber), based on internal requests from various business units

  • Analyse key performance indicators (KPIs) for mobile and online banking usage and propose data-backed initiatives to boost customer engagement and product adoption

  • Build and manage targeted customer segments based on behaviour, demographics, and other criteria, to support personalized campaigns and strategic outreach

  • Participate in cross-functional projects focused on the development and positioning of digital channels

  • Collaborate closely with teams across Marketing, Retail, IT, and other departments to ensure effective campaign implementation and project execution

  • Utilize databases and BI tools to extract, process, and interpret complex data sets, transforming them into actionable business insights

  • Monitor industry trends, competitive digital offerings, and best practices in digital banking and omnichannel communications

For efficiency and effective role performance:

  • University degree in Economics, Business, Marketing, Statistics, or a related field

  • At least 1 year of professional experience in data analysis, digital marketing, CRM, or customer communication roles

  • Strong analytical skills and the ability to turn data into actionable insights

  • Knowledge in BI Tool - Tableau

  • Knowledge of SQL and/or PL/SQL

  • Strategic thinking and the ability to prioritize effectively in a fast-paced environment

  • Excellent command of written and spoken English

  • Meticulous attention to detail, excellent communication skills, and a results-oriented mindset

  • Experience working with campaign management platforms and mass communication tools is a plus

Prospects and opportunities:

  • To be successful and receive recognition - with us, the path from a personal initiative to a working practice is quick and short

  • To feel understanding and support – every day we build and preserve the pleasure of our work together

Possible services to the user /advantages of each position/:

  • Participation in training and motivational corporate programs
  • Personal space, care and balance - additional annual leave and health insurance; medical care; sports and respite
  • Special conditions for employees when using the Bank’s products